HALCYON |
Established in 2004, Sliding Doors is a leading UK-based music PR agency specialising in powerful campaigns for music artists, record labels, festivals, tours, club nights, and lifestyle tech. With a proven track record across print, online, radio, and TV, we offer expert promotion with global reach. We're the people you want on your team!
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11602
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Description
Sliding Doors was approached to handle the global launch of the hottest new underground club in San Francisco – Halcyon.
We planned and implemented a successful launch, identifying and pushing the key messaging that would connect with influential target media. As a result, Halcyon was featured in Mixmag, Mixmag USA, DJ Mag, Resident Advisor, VICE, Magnetic Mag, Decoded, Data Transmission, DJ Times, Electronic Groove, iDJ, EDMLife, Flow Music, Time Out and more.
Sliding Doors was asked to continue to work on promoting the Halcyon lineups globally. As part of this, we organised a successful press trip for the editor of Mixmag to visit the club resulting in a high profile 4-page feature.
